Elevator Speech in a Job Search – Purpose

The elevator speech is a critical component to your job search. By definition, an elevator speech is a 30-second speech that summarizes who you are, what you do, and why you’d be a perfect candidate.  In essence, it is your personal commercial.

In this multi-part posting, we will discuss the critical elements of a elevator speech as used in a job search.

The purpose of your elevator speech is to grab the listener’s attention, quickly provide relevant information, and initiate conversation. A crisply delivered elevator speech is a differentiator from other job seekers. While others may struggle and stumble, you will be able to concisely inform the listener about your professional value proposition (brand).

Develop a handful of variations for different situations, including all forms of networking, interviews, association and industry conferences, and strictly social gatherings. This will be easy to do once you get your talking-points memorized.

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© 2016 Brian E. Howard. All rights reserved. No part of the content of this response or post may be used or reproduced in any form or by any means, electronic, mechanical, digital, photocopying, or recording, without the expressed written permission from the author.

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